Our CEO, Sel Watts was invited to join Matt Zaun on the Stories With Traction podcast to unpack the real business impact of workplace culture.
Far from being a fluffy HR concept, Sel reframes culture as a core business strategy — one that drives productivity, boosts retention, and even increases company valuation.
During the episode, Sel and Matt explore:
- The Dreamcatcher strategy — a way to uncover what truly motivates employees beyond just salary.
- Why leaders should treat former staff as valued alumni, and how graceful exits shape long-term brand reputation.
- Sel's personal mantra No Plan B (yes, it's tattooed on her arm) — and why she believes backup plans dilute commitment.
And plenty more insights around leadership, legacy, and building a business that truly performs from the inside out.
